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• Affiliates
 Discover
how "Gurus" hoodwink and manipulate
gullible rubes,*
find out how to recognise them — and learn
how to STOP them making
a victim out of YOU!
Every
day, Internet marketing "Gurus" crank out hundreds
of thousands of emails to their long-suffering list subscribers,
urging them to drop everything, right now, and rush to get their
hands on the latest, hottest fads and gimmicks from their "friends"
before they're all sold out, jump in price dramatically or vanish
forever.
Who exactly are these "Gurus"?
Notice that I write "Gurus"
in quotation marks? Here's why. There are two types
of people in business... innovators and imitators.
I use quotation marks to identify the counterfeits
and fakes — the imitators.
Innovators understand WHY things
work (or they soon find out, one way or another)
and can create their own HOW-to methods, structures
and procedures. They're in control of the process
and can produce predictable, desirable results, consistently.
They understand the importance of emulation —
finding a worthy role model and learning from
them. This shortens the learning process dramatically.
These people are REAL Gurus — but they
almost never use that title. It's been damaged
beyond repair by the imitators... the "Gurus".
Imitators are obsessed with HOW-to.
Their catch-cry is "never mind why, just
tell me how!" They see the effects
of a process and think they're the cause. So
they mimic those effects — then wonder why they
won't work, except temporarily.
They haven't a clue about how to be in
control of a process, so they try to control the
outcome or result... by trying to control
the other people involved. This invariably
damages the core business and marketing process (the
relationships involved) and sabotages
any long-term results. Instead of emulating the causes
of other people's success, they imitate the effects
of their success. So they miss the point entirely.
It's a common form of terminal stupidity
that goes hand-in-hand with fear of loss and
all its manifestations... including greed, laziness,
ignorance and selfishness.
"Gurus" are not the
real deal at all. They're manipulative, deceptive
sellers (not marketers) who use guile,
deceit and emotional manipulation (fear of loss, mostly)
to try to control the outcome in their own favour
— by controlling the perceptions and actions
of people on their lists. They're imitators,
for the most part. Any innovations they do create
are typically about new ways to hoodwink and manipulate
their followers.
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Order your
copy now!
Is this just
another bout of "Guru"-bashing?
No. It's about methods and motives,
not about individuals. Manipulative and deceptive behaviour,
especially when it comes to selling, are hardly exclusive to
the Internet, and they're far from new. In fact, the book traces
the roots of this kind of behaviour and why it's so prevalent.
(The truth is, manipulative, deceptive
selling is actually an admission of incompetence and ignorance
when it comes to effective, long-term marketing
success... but most Internet "marketers" aren't marketers
at all — they're opportunistic sellers doing
what they always do by hijacking the precise technical language
of marketing and distorting it for their own purposes.)
It's about the notion of "if the cap
fits, wear it!" (In other words, if the content upsets
or challenges you, then it may be time for you to re-consider
your motives and methods.)
Discover the difference between genuine
Internet marketers and their "Guru" imitators
Just because there are sharks in the ocean
doesn't mean you shouldn't go fishing. Usually, when
there are sharks around it's because there are plenty of fish
to be caught. There's plenty for everyone. But that doesn't
make it safe or smart to go swimming in the water
with the fish... and the sharks!
The "Gurus" just make the water
murky... especially when you know the strategies and tactics
they use to control and feed off the "shoals" of would-be
online entrepreneurs.
They're really no different to the "heavy
hitters" in MLM who persuade you to sign up for books,
tapes, training seminars, large initial product orders and automatic
monthly product orders that end up accumulating in your garage
or basement.
This book points you in the right direction,
armed with timeless principles and reliable perspectives that
allow you to see the bigger picture and make better-informed
BUSINESS choices, instead of the usual emotional manipulation
and fear of loss that are the stock in trade of "Guru"
gangs.
In other words, it shows you why the smartest
course of action for YOU is to get out of the water and into
the fishing boat.
Get your copy
now!
Inexpensive insurance against being
ripped off!
At just US$4.95 for the 40+-page digital
download, this could be the best value business insurance policy
you've ever purchased. Think of it this way: if it helps you
avoid just ONE mistake, you'll save yourself MANY
times the $4.95 price tag.
Here's what you'll discover in this
eye-opening,
40-page Insight Report
- Who — or
what — is a "Guru"?
- The MYTH of Online Marketing —
Sure, there are strategies and techniques for online selling
that work brilliantly… but they’re mostly just variations
on classic, proven OFFline strategies and tactics. Fads and
gimmicks don’t last… just like your reputation,
if you use them!
- Three Blasts from the Past —
When we fail to learn the lessons of the past, we’re
doomed to repeat them. Ignore these lessons at your peril!
(But be sure it’s the right lesson.)
- Putting These Strategies and Techniques
to Work in Real Life — How the “Gurus”
use (and abuse) those classic strategies and techniques in
high tech and low tech ways.
- What the “Gurus” never tell
you — about all kinds of stuff that YOU need to know
if you want to succeed at Internet marketing! (Warning: some
you may not want to know!)
- Why those “Ultimate Solutions”
that “Gurus” are forever discovering never
are — and why they never will (nor can) be! A short
lesson in simple logic.
- The Morlocks of Online Marketing
— They don’t just see their victims coming…
they send for them, over and over and over again — and
they keep on coming, time after time!
- Are YOU being “tag-teamed”
by a “Guru” gang? — Tell-tale signs that
a tag-team of “Gurus” is doing a number on YOU!
- Beware of Dodgy Deals — they’re
designed for one purpose only… to separate you from your
hard-earned money!
- YOU can be the REAL Deal! —
Integrity and intelligence are the hallmarks, not hype, half-truths
and emotional manipulation! Build long-term, lasting success
for yourself.
- Real Deals DO Exist — How to
identify the REAL deals in online marketing, and what makes
them so different from the Internet marketing “Gurus.”
- Why am I so optimistic about the future?
Get your copy
now!
"Why are you selling this ebook
for only US$4.95?
What's in it for you?"
 I'm
John Counsel, founder and CEO of The Profit Clinic.
We want to connect with people who want to build something for
themselves... to get more control over their lives. People with
a dream, but with little or no business experience. The very
same people that the "Gurus" depend on for their incomes
and lifestyles!
The difference lies in why we want
to reach them — and how we treat them once we connect
with them.
The Profit Clinic has spent the past
two decades — half of that time online — helping small
and home-based business owners achieve measurable, profitable,
long-term success through the timely application of timeless
principles. No gimmicks. No fads. Just sound marketing, genuine
innovation and lasting, productive, profitable customer relationships.
We also alert them to the very real risks they face from predators of all kinds. Including "Gurus".
By charging just US$4.95 we make it
possible for anyone to afford this useful protection and catch
a glimpse of how we think, how we operate and how we can help
YOU boost YOUR productivity and profitability. It's all about
low-cost, worthwhile leverage.
TWO FREE BONUSES!
After you download your ebook,
you can claim TWO bonus Insight Reports from the
world renowned Profit Clinic, free of charge... with
no hidden catches. Simply register to receive occasional updates,
alerts and special offers from The Profit Clinic.
PLUS THIS EXCLUSIVE, ONE-TIME OFFER...
We don't like being ambushed by sellers. We don't like being subjected to fear-of-loss tactics and emotional blackmail. So we don't do it to our own clients, either. But we're happy to offer worthwhile incentives for you to buy more if that's what you want, and you know about it ahead of time, so you can make a rational, BUSINESS decision! So here's the offer...
Once you've purchased this report, you'll be offered the once-only chance to purchase the Basic Resale Rights to it for ONE-THIRD OFF! The regular price is US$59.50, but you'll be able to buy the rights for just US$39.50. But ONLY if you make a decision before you leave that page.
Get your "Guru"
protection now!
Immediate download!
100% satisfaction
guarantee
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YOUR copy now
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(*Gullible
rubes — "Rube" is traditional US carnival slang used
to identify easy marks — suckers — to other
carnival stall operators so they can take advantage of them.
It's short for "Reuben", a derogatory name for farmers,
who were regarded as unsophisticated, naive and gullible...
and ripe for plucking. In the Netherlands, "farmer"
is commonly used as a derogatory term. It's ironic that the
term "Guru" contains the first two characters of
the words "Gullible rube"...
their perfect target market.)
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notice: Product images shown on this site are for illustrative
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